Hipbee’s Wax
Hipbee’s Wax is a fictitious, natural candle brand marketed towards younger generations. Their mission is to promote safe candles and sustainability in the marketplace.
This project taught me how to develop branding from the ground up, incorporating research on competitors and the existing candle market. It also gave me the opportunity to expand my skill set by learning to use new tools like Blender.
BRANDING, 3D PACKAGING DESIGN, SLIDE DECK, WEBSITE ASSETS, DIGITAL MARKETINGBranding
Hipbee’s Wax draws inspiration from the iconic pro-environmental movement sparked by hippie culture. Our brand brings a modern twist to the spirit of the 70s, blending bold colors and playful typography to reflect the vibrant energy of the time while promoting sustainability.
View the project slide deck here.
Product Images
Using Blender, I created a 3D rendering of the candle and its packaging.
Web Assets
& Digital Marketing
Using Blender, I created a 3D rendering of the candle and its packaging.
